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Hire for Cultural Fitness, Not Just Cultural Fit

Your culture needs to be challenged. Increase your culture fitness.

By Gustavo Razzetti

March 22, 2017

Organizational culture needs to be stretched, not repeated

Cultural fit is meant to protect your culture but can actually harm it. That’s why you need to hire for cultural fitness

Culture is the glue that brings a team or organization together. But if the glue is too sticky it can make them stuck instead of making them stay together. Cultural Fit can become a limitation rather than a strength.

Which takes me to the topic of hiring the right talent for your organization:

Do you hire people that are cultural fit?

Or do you hire to improve your cultural fitness?

Culture is something dynamic rather than static. The notion that people can or can’t fit into a specific culture goes against the mandate of fluid organizations. The operating principle not only forces new employees to adapt but, also, hinders your culture’s ability to be influenced by outsiders. It limits its ability to grow.

When interviewing people, I do care for cultural fit but I also look for culture disruption. As I like to tell candidates: “I want you to be influenced by our culture but, most importantly, I want you to challenge and influence our culture too”.

The dynamics of culture is like an on-going dialogue between old and new elements. If you only stick to what fits to “how your culture used to be”, your organization would get stuck. On the contrary, if you only care about the new shining object, you might be throwing away core elements of your culture just for the sake of change.

How to Improve Cultural Fitness

“Culture is the widening of the mind and of the spirit” — Jawaharlal Nehru

Before practicing any competitive sports, we need to prepare our body. We stretch our muscles and warm up, not just to avoid injuries, but also to make sure we can play to our highest potential.

The same is true when confronting change. Just like with sports, you need to stretch your organizational culture. It needs to prepare, to warm up, to be ready to adapt to an ever-changing world.

Hire for cultural fitness. When evaluating candidates, choose those that will make your team grow. Stretch your culture by hiring people who will make it more adaptive, experimental and resilient.

Here are some considerations when hiring for cultural fitness:

  • Amplify your team’s perspective: hire people with diverse backgrounds, skills, personalities to avoid biases and to drinking something more inspiring and refreshing that your own corporate Kool-Aid.
  • Encourage teams to dissent: promote differences and tensions, not just affection. Dissent is not comfortable for everyone but is the only way to avoid group thinking and stretch your team beyond its comfort zone.
  • Continuously challenge your culture: hire opinionated people, hire outsiders or hire from outside your industry. Bring someone that has the right talent but goes against your culture. Shaking things up from time to time will keep your culture in good shape. As I wrote here, misfits are the best option for energizing a team.
  • Promote diversity of thinking not just demographic diversity: building on the above, train your team to embrace the difference of opinions. The more heterogeneous the members, the more interesting and productive the team. Being more open to people from different walks of life will provide fresh eyes and make the team smarter. It will help solve for the “demographic” diversity need too but with a purpose.

Challenge Diversity and Quotas

“No culture can live if it attempts to be exclusive” — Mahatma Gandhi

I’ve been having a lot of conversations around diversity recently both with employees and HR/ People & Culture professionals. I feel there’s a lot of talk about diversity but very few want to actually address diversity.

My approach seems a tad controversial for many but I believe it’s critical to improve cultural fitness. The real problem behind diversity is that teams are not trained to deal with differences of opinions. Managers and team members alike have been trained to think and behave the same: the corporate way. People are expected to accommodate rather than to challenge the status-quo.

One of the key issues of bringing “diverse” people to a team is that they see things differently. They challenge things through their fresh eyes. And not every organization and manager can swallow that.

1. Diverse means different, not inferior: conversations around diversity need to shift from pity to curiosity. Instead of thinking how we can help a certain demographic have a chance -a hierarchical approach- we need to ask what we can we learn from people that are different to us. Diversity is about becoming better at interacting with those who can provide fresh eyes and challenge the way we operate.

Women tend to be more compassionate and collaborative than men. Older people have gone through so many ups and downs that they are much more prepared to deal with crisis than younger/ less experience people. These are just examples, not stereotypes, of how having a nice mix, will make your team smarter.

2. Quotas limit rather than provide opportunities: establishing percentages to have representation from different sectors might come from a place of good intention. But, in most cases, it misses the point: the need to create a balanced team. I’ve seen many companies that use quotas, simply to check the box and appear to be a good corporate citizen. But they have little commitment to embrace diversity of thinking.

In my current organization, we have more women than men. And many in top positions. Not because of a quota but because they are smart. We simply give everyone the opportunity to thrive.

3. People are more than a demographic: being part of a minority (age, gender, sex preference, etc.) is just one aspect of any person. Our identity is more complex than our religious or sexual preferences. Those do play an important role. But who we are is inclusive of the multiple layers of our origin, experience and dreams.

4. Diversity puts people in a box. They are hired for belonging to a specific group but then careers are limited because of that. Organizations need to encourage their teams to see people beyond their demographics and avoid labeling others.

5. Encourage transparent conversations: trust is the basis in which all emotional transactions are done. And is one of the most powerful elements to keep culture alive. Conversation around diversity are still too sugar coated and controlled.

Organizations need to discuss these things more openly. To make people realize that we are all different, not just those who don’t belong to our tribe. Creating experiences where people can share their journey or their personal hobbies and passions can definitely spark curiosity and show how that everyone can learn from each other. Creating a culture of transparency can help reposition diversity as learning.

Why Cultural Fitness Matters to Me

Everyone can learn (almost) anything. And anyone can adapt to any corporate culture. It can be hard or tough but smart people always adapt.

What I care the most, is how a new hire can make our organization smarter.

This is my checklist:

  • They are smart and talented
  • They possess the ability to adapt to change
  • They are genuine and have a voice of their own
  • They are open to learn
  • They are generous rather than selfish

If they score well in the above, then they will definitely help our culture stretch, regardless if they are -today- the right cultural fit.

One last thing. I always like to ask candidates: “what are you bringing to the table that is unique?”. Basically, not just what that person is good at but how they will help make our organization smarter.

I want to know how he/ she will build and strengthen our cultural fitness.

What do you think?



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